The internal desire to build, create, do something, and try
It’s listening to where your thoughts go when you drift away from reality - and then acting upon it. It’s the moment your heart and eyes light up when talking about it. Blending in is not how you do things. Luckily, it’s not how I do things either.
A small-town farm girl, brand and package designer, entrepreneur, and unapologetic introvert dedicated to crafting brands with purpose and intention. Obsessed with: my pup Leon, chips and salsa, and interior decorating.
Simply put, I help creatives, creators, and small businesses grow, earn more, and instill confidence with curated design services that convert.
Every business exists to solve a problem: mine is to craft brands that leave a lasting impression with impactful, intentional design - without even having to say a word.
I remember the days sitting behind a computer in a cold cubicle, counting down the hours until I could go home. I thought I had landed my dream job, but that dream turned into an uninspiring, mentally-draining path. Too many times I saw the ideas and efforts of talented creatives squashed by so called “leaders”. I thought I had chosen the wrong path and feared that I would never find that creativity and inspiration I once had as a student in design school.
I opened up an Etsy shop on a whim to sell designs for fun. Little did I know, that shop would be my one-way ticket out of my cubicle office corporate job. That decision led me to the brand and package business I’m running today.
400+ clients, 30+ templates, and multiple features in Vogue and Glamor magazine, I’ve curated a brand process that’s needed to deeply connect with your dream client or buyer.
Today you can find me cozied up in my favorite down blanket enjoying the Minnesota winters and playing all the pc games. I enjoy riding my motorcycle, adventuring around with my boyfriend and puppy, and checking out all the breweries.
Authenticity is The daily practice of letting go of who we think we’re suppose to be and embracing who we are.
I believe that good things grow through the dirt and take time. Even though the word “hustle” is in my brand, it’s not about getting it done the fastest without rest. It’s about striving to always be the best version of yourself. To let all that you do be done in love and say F’ perfection.
So cheers to you my friend, because your story matters.