Brand & Package Design

Your business isn’t just meant to succeed, it’s meant to thrive.

The branding services range from single logo designs to a complete brand identity kit with color palette, font system and brand guidelines to give you all the tools you’ll need to set your business up to thrive.

Logo Design

The Bare Essentials

This service is perfect for those who are just starting their business, are on a tight budget, or need a refresh. You'll receive a cohesive logo design within just a few weeks — giving you the professional appearance you deserve.

What You Get:

Brand Discovery Proposal

Primary Logo

Color Palette + Font Kit

brand Design

The Deluxe Brand

This service is for those who want a high-end presence and includes everything you need to have a truly thriving brand. The Deluxe Brand takes the Bare Essentials service one step further and converts it into a full brand identity.

What You Get:

Includes everything in the Bare Essentials service plus:

Secondary Logo + Submark

Brand Launch Graphic

Brand Guidelines

Brand + Package Design

The Signature Suite

This service is for those who understand the value of investing in custom brand and packaging design. The Signature Suite includes all of the branding elements in the Bare Essentials & Deluxe services in addition to a stunning package label design.

What You Get:

Includes everything in the Bare Essentials & Deluxe Brand services plus:

Primary Package Label Design

Secondary Package Label Design

Color Palette + Font Kit

Collaborative Approach

Ready to work together? Ask yourself:
  • 01. Do you feel like your brand doesn’t align with your vision?
  • 02. Are you struggling to reach your target audience?
  • 03. Do you feel burnt out from DIY-ing your way through?

But seriously...

You know that your brand is worthy, so why not elevate the look and feel of it to match the quality of your services.

Let's get started

The Refined Process

01 - Clarity Call

Once you’ve reviewed the services and pricing, we’ll schedule a call to see if we’re a good fit. We will get to know each other and discuss your dreams, goals, and story. We’ll talk about the design process and chat about any questions or concerns you might have.

02 - Book Your Spot

Once you’ve decided you’d like to work together, I’ll send over a contract and invoice to reserve your spot. I require a 50% non-refundable deposit. Payment plans are available after the first deposit.

03 - Discovery Phase

We’ll start the project by getting you set up in our workspace (project time-line, communication, etc.) I will send you a questionnaire to fill out and start designing your mood board.

04 - Creative Process

I will take all of your "homework" to begin researching your industry and ideal customers. I then work my magic and start laying the foundation for your unique, custom package design. Next, I put together a presentation for your feedback and we’ll make any refinements necessary before finalizing the design.

05 - Launch

After the remaining balance is paid in full, all final packaging and marketing materials will be delivered in neatly organized folders via Dropbox. Your package designs are ready to be taken to the printer of your choice (printer coordination + proofing is not included). Get ready to show off your beautiful products to the world. Cue confetti


Working Together

The Consultation Call

Once you’ve reviewed the services, we’ll schedule a call to see if we’re a good fit. We’ll talk about the design process, your goals, and chat about any questions you may have.

Book a Free Call

02. Discovery Phase

Once you’ve paid the 50% non-refundable deposit, I will get you set up with a private client portal. I’ll send you a questionnaire to work on in the meantime.

03. Design Phase

This is where the real magic begins! I start laying the foundation for your brand and make any refinements necessary before finalizing the design.

04. Launch Phase

Once everything is completed, I’ll send over the final invoice and prep the files. With the final balance paid, it’s time for launch!

Whitney always goes beyond my expectations. I don't know what my business would do without her. Everything she does is just perfect. Thank you Whitney!

Shivonie - Sahasra Beauty



I've been designing for clients all over the world since 2015. With my experience, education, and expertise, I've built a foundation to serve my clients above and beyond.

Of course! I love helping new businesses get started. The Bare Essentials service is perfect for those who are working with a low budget. Once we work together, you can think of me as your Creative Director, keeping your brand cohesive as you thrive.

Every service is different and I offer a seamless refined process with each. Most services are 3-6 weeks and are contingent upon timely communication along the way.

Yes! 50% is due to reserve your spot and the remaining balance is due upon your project’s completion.

Brand guidelines are a tool designed to give your brand consistency and flexibility. It helps you to see all the brand items in one place, know what files you have to work with, and where to find them.

Instead of designing a brand and sending you out in the wild, the brand guidelines helps you apply your branding in all the intended ways and places.

Yes! If you already have a logo and strong branding in place, I would love to chat more about your project.

let's chat

Still have questions or are unsure about something? Schedule a free consultation call or email me at Can't wait to hear from you!

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